An analysis by Variety Intelligence Platform. Variety Intelligence Platform, an in-depth analysis signed by Andrew Wallenstein, President, and Chief Media Analyst at VIP+, reports on the evolution of the gaming market.  A statistical study by Ampere Analysis says that American consumers spend more time watching videos than playing video games (about five times more). Still, the revenues derived from gaming exceed both broadcast TV and streaming services/subscription VOD.  The appeal of new revenues made streaming services explore the field. Netflix, [...]

Ecoflix has partnered with Wildlife SOS to educate and inspire people to take positive action to protect wildlife and restore the planet. Can streaming services contribute to saving the planet? Yes, when its name is Ecoflix. American philanthropist and animal advocate David Casselman in November 2021 founded Ecoflix to support and empower positive change to protect the natural world. After one year, the streaming service (viewers can watch a range of original documentaries and feature programming free with their subscription) [...]

Nothing like a cable-like digital streaming package is foreseen Will the streaming services bundle as traditional pay TV did with cable channels? According to Alex Sherman and Lillian Rizzo writing on the CNBC website, the answer is no. "The traditional pay TV business has been highly profitable for decades for large media companies. Still, almost three years since the launch of Disney+ - when a competitive streaming market started - nothing like a cable-like digital streaming package exists or is [...]

Variety Intelligence Platform, an in-depth analysis signed by Andrew Wallenstein, President, and Chief Media Analyst at VIP+, opens up about Hollywood and its relationship with NFTs (non-fungible blockchain tokens), a phenomenon that has swept the world in the last few years. "Bot Viacom and Fox announced they were supporting their intellectual property with NFT platforms that will turn any program, from Sponge Bob to The Masked Singer, into digital collectibles," says Wallenstein. So, it's time to understand what an NFT [...]

Two hundred sixteen writers who worked on Netflix theatrical films received $42 million in unpaid residuals thanks to a recent arbitration between The Writers Guild of America West and the powerful streaming company. An arbitrator ruled in favor of the WGA, which raised payment concerns over the residuals owed to a writer on the popular thriller “Bird Box.” Under the arbitration ruling, Netflix must pay the writer $850,000 in residuals and $350,000 in interest. The guild said the decision affected [...]

A random group of Instagram users in the US will soon receive personal questions about race and ethnicity from the popular social network. The answer will be optional. Instagram is taking this potentially controversial measure to study how different groups experience the platform, the company says in a blog post reported by The Verge. Instagram head Adam Mosseri said in a video message that collecting the data will help the platform look for ways to improve Instagram for users. “If [...]