The union wants to create guardrails for the use of artificial intelligence in future television and film productions.   The Screen Actors Guild (SAG) and American Federation of Television and Radio Artists (AFTRA) begin contract talks with the Alliance of Motion Picture and Television Producers, and one of the main topics is the impact of Artificial Intelligence on film and TV content productions. A recent series of viral deep fake trailers feature the faces of Bill Murray, Scarlett Johansson, Tilda [...]

The discussion is in the early stages.   Amazon plans to add an ad-supported tier to its Prime video streaming service. "The discussion is still in the early stages," writes Jessica Tonkell in The Wall Street Journal. "It has been going on over the past several weeks, and it comes in the wake of cost-cutting reviews across the company's businesses, resulting in tens of thousands of layoffs." "Advertisers say they are eager to have Amazon offer an ad tier for [...]

According to The Puck News, it could be.   Contrary to the perception, Netflix, Prime Video, or Disney Plus are not the most popular video streaming services. YouTube is. The Puck News website analyzed the matter in a report by Julia Alexander: "The 18-year-old social video platform gets far fewer media attention than Netflix or even Hulu. But it's not an exaggeration to say that YouTube (including YouTube TV, which offers 100 or so cable and broadcast channels for $73 [...]

An overwhelming 98% margin voted Yes.   Actors from SAG-AFTRA have made it clear that they won't shy away from a strike if an agreement with studios over a new contract isn't reached by June 30. An overwhelming 98% margin of members approved the vote, signaling the seriousness of their stance. "This strike authorization means we enter our negotiations from a position of strength," Duncan Crabtree-Ireland, SAG-AFTRA's national executive director and chief negotiator, said in a statement. The vote comes [...]

The Writers Guild clarified that it wouldn't help to resolve its own strike.   Despite the ongoing writers' strike and the actors' decision to proceed with a walkout, the Directors Guild has successfully negotiated a groundbreaking three-year film and television contract with major studios. This momentous agreement has been deemed "historic" by the DGA in an official statement. "We have concluded a truly historic deal," said Jon Avnet, chair of the DGA's negotiations committee. "It provides significant improvements for every [...]

The actor is pushing Nevada lawmakers to pass a package of tax credits worth $190 million annually to woo film production to Las Vegas.   Boogie Nights actor Mark Wahlberg lobbied Nevada state lawmakers to pass a bill that would coax more film production to Las Vegas. Nevada state lawmakers will vote on a bill to increase film production tax credits from $10 million to $190 million annually over the next 20 years. "I would love to see us building [...]