2022: A Great Year for the Gaming Industry
Merging and acquisitions in the games field has passed 100 billion dollars!
The murky waters of macroeconomic uncertainty defining 2022 don’t seem to affect the world of electronic gaming. The market’s growth has been steady since 2012, and – as reported in a Vip + Variety’s research – is projected to grow more in the next few years. M&A in the game field passed 100 billion dollars.
Those are the reasons why Netflix is trying to – literally – ‘enter the game.’ Thirty-five titles are now available to download for free to subscribers through Netflix’s mobile app. The streaming giant plans to grow that number to roughly 50 games by the end of the year.
Since announcing its mobile gaming plans last year, Netflix has quietly scooped up several small to mid-level studios, including mobile developers Boss Fight Entertainment of Texas, Finland-based Next Games, and local studio Night School. Eventually, Netflix hopes to create games based on its original shows, such as “The Queen’s Gambit.”
The move is still risky. Recently Google shut down its cloud-focused gaming service Stadia because of the poor results. Walt Disney Co., home to the world’s most well-known intellectual property and a catalog of well-received games such as “Epic Mickey” and “Disney Infinity,” couldn’t crack the game sector on its own and switched to a licensing-focused model for interactive media. Amazon, too has long struggled to get its games division off the ground before finally gaining a bit of traction with last year’s release of “The New World.”
There are, of course, success stories — Sony, for example, which is home to the blockbuster PlayStation brand, and Warner Bros. Games. But those firms have invested heavily in either hardware, buying established game studios, or both.
Sony, for example, completed the purchase of Bungie, the company behind the “Destiny” franchise, while “Grand theft Auto” owner, Take-Two Interactive, purchased mobile Company Zynga.
Overall, it has been a great year for the game industry. In the first half of 2022, the gross transactions for M&A (merging and acquisitions) passed 100 billion dollars.
Sources: VIP Variety, LA Times
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Merging and acquisitions in the games field has passed 100 billion dollars!
The murky waters of macroeconomic uncertainty defining 2022 don’t seem to affect the world of electronic gaming. The market’s growth has been steady since 2012, and – as reported in a Vip + Variety’s research – is projected to grow more in the next few years. M&A in the game field passed 100 billion dollars.
Those are the reasons why Netflix is trying to – literally – ‘enter the game.’ Thirty-five titles are now available to download for free to subscribers through Netflix’s mobile app. The streaming giant plans to grow that number to roughly 50 games by the end of the year.
Since announcing its mobile gaming plans last year, Netflix has quietly scooped up several small to mid-level studios, including mobile developers Boss Fight Entertainment of Texas, Finland-based Next Games, and local studio Night School. Eventually, Netflix hopes to create games based on its original shows, such as “The Queen’s Gambit.”
The move is still risky. Recently Google shut down its cloud-focused gaming service Stadia because of the poor results. Walt Disney Co., home to the world’s most well-known intellectual property and a catalog of well-received games such as “Epic Mickey” and “Disney Infinity,” couldn’t crack the game sector on its own and switched to a licensing-focused model for interactive media. Amazon, too has long struggled to get its games division off the ground before finally gaining a bit of traction with last year’s release of “The New World.”
There are, of course, success stories — Sony, for example, which is home to the blockbuster PlayStation brand, and Warner Bros. Games. But those firms have invested heavily in either hardware, buying established game studios, or both.
Sony, for example, completed the purchase of Bungie, the company behind the “Destiny” franchise, while “Grand theft Auto” owner, Take-Two Interactive, purchased mobile Company Zynga.
Overall, it has been a great year for the game industry. In the first half of 2022, the gross transactions for M&A (merging and acquisitions) passed 100 billion dollars.
Sources: VIP Variety, LA Times
