Mubi Expands Creative Horizons with Launch of Mubi Editions

Music to the ears of cinephiles who love to show off hefty film books on their coffee tables. Mubi will launch a publishing arm, Mubi Editions, next April, focusing on titles on cinema and the arts.

Following in the footsteps of companies like A24, which released novelizations of its X trilogy, and TikTok’s recent entry into the print world, arthouse distributor, streamer, and production company founded in 2007 by Efe Cakarel, is offering a fresh way to engage with its audience. This ambitious move reflects a growing trend among film companies seeking to expand their creative reach beyond cinema screens.

Based in London and New York and led by Daniel Kasman, VP of editorial content at Mubi, the imprint will publish two to three titles in its in inaugural year, with plans to expand its list in future years. Distributed Art Publishers will distribute for the imprint in the U.S. and Canada, with Thames & Hudson distributing to the rest of the global market, including Argentina, Brazil, Chile, Colombia, France, Germany, India, Italy, Mexico, the Netherlands, and Turkey.

In a statement, the company explained that the initiative aims to “foster a global community of engaged, art-loving viewers and readers—now and into the future.” The books will be divided into four categories: explorations of film culture and history, collaborations with celebrated filmmakers, reprints of rare or out-of-print titles, and publications tied to Mubi’s own catalog.

The first release from Mubi Editions is Read Frame Type Film, a book celebrating the often-overlooked artistry of textual elements in cinema, such as credits, subtitles, and title cards. Compiled by Italian (but Paris based) film critics and curator Enrico Camporesi, graphic design historian Catherine de Smet, and designer Philippe Millot, the book is set for release in April 2025 and is already available for pre-order. It costs 70 dollars.

Mubi Editions marks a new milestone in the company’s evolution from a streaming platform for arthouse films to a multifaceted creative enterprise. Earlier this year, Mubi celebrated the success of The Substance, a body horror film starring Demi Moore and Margaret Qualley. Following A24 steps again, the film not only garnered critical acclaim but also inspired a popular merchandise line. A candle shaped like Monstro Elisasue, a creature from the film, sold out quickly, showcasing Mubi’s innovative approach to audience engagement.

Source: AVclub

Published On: December 7, 2024Categories: News

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Music to the ears of cinephiles who love to show off hefty film books on their coffee tables. Mubi will launch a publishing arm, Mubi Editions, next April, focusing on titles on cinema and the arts.

Following in the footsteps of companies like A24, which released novelizations of its X trilogy, and TikTok’s recent entry into the print world, arthouse distributor, streamer, and production company founded in 2007 by Efe Cakarel, is offering a fresh way to engage with its audience. This ambitious move reflects a growing trend among film companies seeking to expand their creative reach beyond cinema screens.

Based in London and New York and led by Daniel Kasman, VP of editorial content at Mubi, the imprint will publish two to three titles in its in inaugural year, with plans to expand its list in future years. Distributed Art Publishers will distribute for the imprint in the U.S. and Canada, with Thames & Hudson distributing to the rest of the global market, including Argentina, Brazil, Chile, Colombia, France, Germany, India, Italy, Mexico, the Netherlands, and Turkey.

In a statement, the company explained that the initiative aims to “foster a global community of engaged, art-loving viewers and readers—now and into the future.” The books will be divided into four categories: explorations of film culture and history, collaborations with celebrated filmmakers, reprints of rare or out-of-print titles, and publications tied to Mubi’s own catalog.

The first release from Mubi Editions is Read Frame Type Film, a book celebrating the often-overlooked artistry of textual elements in cinema, such as credits, subtitles, and title cards. Compiled by Italian (but Paris based) film critics and curator Enrico Camporesi, graphic design historian Catherine de Smet, and designer Philippe Millot, the book is set for release in April 2025 and is already available for pre-order. It costs 70 dollars.

Mubi Editions marks a new milestone in the company’s evolution from a streaming platform for arthouse films to a multifaceted creative enterprise. Earlier this year, Mubi celebrated the success of The Substance, a body horror film starring Demi Moore and Margaret Qualley. Following A24 steps again, the film not only garnered critical acclaim but also inspired a popular merchandise line. A candle shaped like Monstro Elisasue, a creature from the film, sold out quickly, showcasing Mubi’s innovative approach to audience engagement.

Source: AVclub

Published On: December 7, 2024Categories: News

Share:

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